MINI: Coming to a Traffic Jam near You!

leica.chang October 17, 2011 BMW News, Mini 1 Comment 17 Views

17 October 2011

Singapore.  MINI Asia will soon be bringing LIVE music to bored drivers who are stuck in the middle of a traffic jam.

Complete with a vocalist, rapper, guitar, mini korg and even bongos! The LIVE band will be jamming their hearts out while rolling in a MINI Cabriolet.

This LIVE performance is the collaboration between MINI Asia and the hip hop band SIXX, in a bid to redefine “jamming”.

Set to appear in random congested areas across Singapore this week, the mobile band aims to put a smile on the faces of frustrated drivers in true MINI-style.

For more information, kindly visit MINITRAFFICJAMMING.COM 

Source: BMW Asia

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One comment

  1. Natasha
    October 19, 2011 at 4:38 pm

    I think you guys could have gotten a much better band then Sixx. Still, a good Mini initiative.

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