Video – Joy is Racing: Chapter 3

Joy is BMW. Joy is Racing.

BMW is truly a great car on the street, and even better on the race track. This third chapter of the BMW Joy campaign features what real people have to say about the joy of BMW. This video does not include hired spokespersons or actors with scripts. It’s just plain people who have experienced the joy of BMW. So if you want to define joy, then try stepping on the racetrack with your BMW and you will be amazed on the joy it brings. This is really an amazing video worthy of watching:

[youtube]http://www.youtube.com/watch?v=NPZUj9fcYY4&feature=player_embedded[/youtube]