Frozen Red Satin Conform Chrome BMW i8

As we’ve seen by now, there are actually many ways to improve the already beautiful and futuristic i8. If one considers it as a blank canvass, there are many things that can be done. This is a good example: a Frozen Red BMW i8 in Satin Conform Chrome.

This particular car was an experiment done by BMW North America Head of Accessory and Lifestyle, Eric Riehle. It was his first time trying out vinyl wrapping and among the possible colors, he chose Frozen Red Satin Conform Chrome installed by BMW of Manhattan.

“Wrapping an i8 normally takes about 20 hours when using standard vinyl, but in this case it took nearly 40 hours due the chrome. The chrome vinyl actually has a layer of metal in it, which limits the pliability of the material. Standard vinyl can be stretched up to 50% of its original dimension, but chrome vinyl has very little stretch at all.”

To not lose the dynamic i8 looks, Riehle did something more: “I wanted to create something even more exotic and unique looking from the other wrapped i8s I had seen in the past. Instead of entirely wrapping the car in red, we decided to change the some of the design language that’s commonly recognizable with the i8. For example, we sought out to change all of the blue accent pieces on the exterior and the entire upper-half of the car to gloss black”. He also had the wheels painted black, to finish off the black/red color scheme.

It was a work of art indeed when it was completed. “When I first saw the car it was parked in-doors on the dealer’s service drive. I was blown away by how great everything turned out. The color was so striking and the black accents helped transform the entire look of the car! I’ve always been a fan of the i8’s futuristic design, but after wrapping it, I was really surprised on how much more I liked it and how different it looked from a “normal” i8. It now had a much more edgier and menacing demeanor. The changes even elevated the “super-car” appearance of the vehicle” It started to garner even more attention than i8s normally do. “I actually had one guy jump out in front of the car to stop me and ask what kind of new Lamborghini it was!”

Source: BMW Blog