Even the slightest tweak in automotive design can ignite a firestorm of debate. Davis Yongwon Lee, the owner and CEO of Adro Inc., has thrust himself into the centre of the conversation among BMW enthusiasts with his innovative reimagining of the G87 BMW M2. Not merely a YouTube personality or digital artist, Davis boasts a wealth of experience as a seasoned car designer, having lent his talents to prestigious companies like Mercedes-Benz, Hyundai, and Rivian.
Davis’s latest endeavour has seen him push the boundaries of creativity yet again with a daring proposal for the front end of the G87 M2. Departing from his previous controversial tape-based modifications, his latest concept represents a radical departure from the current design ethos. With a blend of hands-on tape adjustments and virtual renderings, Davis presents a vision that challenges conventional aesthetics.
At the heart of Davis’s proposal lies a complete reimagining of the front apron and the iconic kidney grille. Drawing inspiration from BMW’s M8 and the F87 M2, the redesigned grille features double vertical slats, maintaining the M8’s distinctive angles and black grille frame. Complementing this are the lower front fascia’s large air intakes, evoking a blend of aggression and sophistication reminiscent of classic M2 models.
Davis’s reinterpretation of the M2’s front end strikes a chord with enthusiasts by harkening back to BMW’s heritage while incorporating forward-thinking design elements. Whether to stick with the tried-and-true formula or embrace a fresh perspective is a question. Beyond mere aesthetics, Davis’s vision challenges BMW’s design trajectory, suggesting a harmonious blend of tradition and innovation. While BMW enthusiasts eagerly anticipate the arrival of the G87 M2 facelift in 2026, Davis’s concept offers a tantalizing glimpse into what could lie ahead.