Fast wagons have always captivated American car enthusiasts, especially those high-powered versions we see in Europe but rarely get in the U.S. The preference for SUVs in the U.S. makes automakers hesitant to bring wagons over, despite the occasional arrival of models like the Mercedes-AMG E63 or the Audi RS6 Avant. There’s hope for American BMW fans: a potential future BMW M3 Touring for the U.S. market.
At Monterey Auto Week, BMW’s VP of Product Management, Andreas Meyer, hinted that if the upcoming M5 Touring does well stateside, the next-generation M3 Touring could follow. It’s not an easy task—bringing a non-U.S. vehicle involves costly re-certifications for crash safety, emissions, and fuel economy, especially with the wagon’s distinct rear structure.
Manufacturing capacity is another hurdle; if global demand for the M3 Touring is high, BMW might prioritize other markets over the U.S. While the current M3 model cycle is too advanced to accommodate this wagon, the next-gen M3, likely all-electric, could simplify compliance with American regulations.
We’re still waiting on BMW to confirm any details, but the prospect of an M3 Touring has enthusiasts eager. So, if you’re dreaming of this wagon, consider supporting the M5 Touring—your purchase could drive demand for the M3 Touring in the U.S.