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BMW announced their much anticipated collaboration project with artist Futura 2000 early in February. He did a fully customized hand-painted finish BMW M2 Competition. And BMW M CEO Markus Flasch just confirmed, during the event, that many more collaborations like this are in line for the M Division. Just recently, the Kith-branded BMW M4 collaboration with Kith owner Ronnie Fieg made noise among fans and viewers upon release.
An E30 BMW M3 was seen alongside the M4, owned by Fieg and was fully restored from the Classics with a Kit treatment. Shown wearing Kith logos on the door panels and embossed in the leather; a Kith-inspired BMW Roundels on both the hood and the trunk; and an exclusive BMW M-inspired “Kith” logo at the rear. The new M4 shows off with the same Kith treatment.
Painted in the shade Cinnabar Red same as his E30 M3, the car both gave a unique and classy look. It’s a stock BMW color during the E30’s era, however, it’s no longer being offered by BMW today. Featuring same features as the E30, such as embossed “Kith” in headrests and center armrest. While the “Kith ” logos replace the usual “///M” logos on the headrests, and the trunk lid with Kith emblem.
As for the performance, the BMW M4 Competition still comes as a 3.0 liter twi-turbocharged I6 (S58) with 510 horsepower, an eight-speed automatic and all-wheel drive. Although, this design is not available in the market as it is an exclusive design for Fieg. But, as BMW promised, there will be more collaborations with Kith.
