BMW i3, BMW X5 and BMW 3 Series win “Auto Trophy 2013″ awards

BMW won three titles at the “Auto Trophy 2013″ for the third consecutive time. “Auto Zeitung” readers awarded the BMW 3 Series, the BMW i3 and the third generation of the BMW X5 for their respective categories. Dr. Ian Robertson, BMW AG Director of Sales and Marketing, and Dr. Herbert Diess, BMW AG Director of Development received the trophies.

The BMW 3 Series was able to defend its title from last year, being voted once again by as the most popular mid-range automobile. This vehicle continues to embody the very essence of driving pleasure, elegant design, comfort and innovative technology in the premium segment of its vehicle category.

The BMW i3 has now also impressed the readers with its revolutionary vehicle concept and visionary design. It is the first ever premium automobile in the world designed entirely to be run on electricity only. BMW eDrive technology, a passenger cell made of carbon fibre reinforced plastic and numerous innovative driver assistance systems and mobility services ensure that the BMW i3 makes sustainable, locally emissions-free mobility an experience defined by characteristic BMW driving pleasure that is perfectly suited to everyday travel.

The new BMW X5 also holds a powerful fascination with its distinctive interpretation of Sheer Driving Pleasure. In its latest model generation, the Sports Activity Vehicle once again sets standards in driving dynamics within its competitive environment. The new BMW X5 also offers a range of other strong points including optimised weight, further enhanced efficiency, extended space, unique versatility and the luxurious ambience of its interior. And by winning an “Auto Trophy 2013″ award, the new BMW X5 perpetuates the tradition of its predecessors: the latter also gained instant success in the “Auto Zeitung” reader’s vote.