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In news that will come as a shock to nobody (or maybe one or two) in the MINI community, BMW today officially confirmed the next model to expand the MINI range will be a Sports Activity Vehicle, to be launched “by 2012″.
The full press release follows:
BMW Group Sets Course for the Future
New strategy focuses on increasing value
New profitability and growth targets approved
Programme to tap 6 billion Euros in efficiency potential by 2012
Shareholders to benefit from company success to a greater extent
The BMW Group has set course for a successful future with its strategic realignment.
“We will consistently align the BMW Group to achieve profitability and increase value over the long term”
said Norbert Reithofer, Chairman of the Board of Management of BMW AG, on Thursday when he presented the new corporate strategy in Munich. The Group’s strategic direction up to 2020 is clearly defined: The BMW Group is the world’s leading provider of premium products and premium services for individual mobility.
