Performance Motors launches Singapore’s first mobile aftersales web application

SINGAPORE – Performance Motors Limited, dealer of BMW cars and motorcycles in Singapore, has launched Performance Care – the country’s first ever mobile aftersales application from agency VML Qais.

Seamlessly integrating its consumer database with its many after sales offerings, the Performance Care mobile application enables BMW owners to book servicing, track the status of their BMWs during services, submit enquiries and browse the BMW lifestyle and accessories catalogue while
on the move.

Explained Mr Teo Kian Meng, Director of Aftersales, Performance Motors Limited, “As a leader in Singapore’s automotive industry and representing a brand synonymous with innovation, we take pride in using technology to up the ante in customer experience. With smartphones and tablets a prevalent part of life for many of our customers, a mobile application offers our customers convenience and the option of reaching us while on the go.’’

Available for both Apple iOS and Android devices, the app is the first of its kind within Singapore’s automotive sector and is fully integrated with Performance Motors’ customer relationship management system.