Higher-priced models typically outshine their budget counterparts in visuals, leading to a surge in their media coverage during launches. BMW has consistently followed this trend. The 5 Series Sedan introduced this year exemplifies this, with the i5 M60, especially the M Sport Package variant, dominating official showcases. The G60, lacking …
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Come spring 2024, BMW gears up to unveil the fresh 5 Series Touring. Global previews suggest it’s primed for centre stage. With BMW’s versatile CLAR blueprint, the 5 Series Touring offers diverse drivetrains upon its debut. Impressively, the BMW i5 M60 Touring will headline this series, departing from the traditional …
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BMW unveiled its latest marketing campaign for the upcoming launch of the all-new BMW 5 Series and the first-ever BMW i5 in Germany on October 21, 2023. This campaign merges modern digital strategies with traditional advertising, spotlighting the 5 Series’ versatility, featuring electric, combustion, and plug-in hybrid options. A key …
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The new electric BMW 5 Series, previously showcased in Frozen Pure Grey paint, now reveals a darker shade in a recent walkaround video. The Frozen Deep Gray i5 debuts as an M Performance model. It boasts an impressive 21-inch wheels, the largest ones available for this new luxury car. The …
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The highly anticipated BMW i5 will soon be available, and while the base model starts at an enticing $66,800, the fully loaded i5 M60 variant can set you back over $100,000. With its impressive 593 horsepower, you might wonder if the high price tag is justified. In this article, we …
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