BMW News

BMW highlights the optional Adaptive LED headlights of the BMW 6 Series Coupe. Horizontal LED ribs are positioned in the centre of the light rings which are used as light sources for both low beam and high beam. Squared-off LED angel eyes and LED accent lights in the upper corner …

Automotive News reports that BMW has reached its goal of reducing spending on components by 4 billion euros (USD5.5 billion) ahead of its 2012 deadline. This information was relayed by BMW purchasing boss Herbert Diess: “We have completed our materials cost-reduction program more than one year earlier than expected. We …

BMW makes it a goal to raise profit in 2011 to follow through the record results last year. They plan to make it possible through the revamps of the the BMW X3 and some models from the 6 Series fleet. To meet the demand, BMW will add production in China …

In June 2011, the BMW M Carbon Racer will be available in BMW dealerships. However, the price has not been announced yet. This bicycle is a product of German engineering at its finest. BMW made sure that the BMW M Carbon Racer features the latest technology there is yet in …

This limited edition BMW Culture publication which is numbered and signed by the designer himself, aims to convey the cultural commitment of BMW through the years. [youtube]http://www.youtube.com/watch?v=2vwLB1a8QTA&feature=player_embedded[/youtube] Official Release: The internationally celebrated graphic designer Stefan Sagmeister has created the design of the publication CULTURE, a book describing the BMW Group’s …