BMW News

BMW News and Updates

GSD&M Idea Agency and BMW Part Ways After Five Years

GSD&M Idea City and BMW are ending their marketing relationship after 5 years. Just a few months after the death of BMW’s VP for marketing of North America Jack Pitney, BMW will also be ending the relationship with the marketing firm. Pitney was known to be an advocate for the …

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25 Years BMW All-Wheel-Drive Expertise

Press Release: The road heads inexorably into the distance, rising steeply time and again. Fortunately, the intelligent BMW xDrive all-wheel-drive system is in place to transfer the necessary propulsion to the ground. 25 years on from the market launch of the first all-wheel-drive model from BMW, the world’s most successful …

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BMW Pushes for X3 Build-to-Order Scheme

Recently, the BMW X3 was launched in Spartanburg with a $5 million allowance for marketing. This huge allowance for marketing was allocated to encourage customers to custom-order the car by selecting their own preferences. To do this, BMW will be releasing various TV commercials, print ads and internet marketing. Cameras …

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