BMW News

More practical ideas for family use have increased in the automotive community. The compact or small SUV market has rapidly grown because of this initiative from manufacturers. People are now looking for a car that is practical, yet does not compromise the driving dynamics and the appearance. In this group …

Whoops! This is something that we definitely don’t see that often, and good thing it’s like that! This was supposed to be a fun day on the track, and it was, until two drivers crashed with their BMW M3 and M4. https://www.youtube.com/watch?v=2OpEYFKcL_g The incident happened on the Autódromo Hermanos Rodríguez …

The official BMW brand Instagram channel now has over 10 million followers, which makes it the number one automotive brand on this social network.  The impressive figure didn’t come on its own. BMW has a comprehensive social media marketing strategy. Jörg Poggenpohl, head of Digital Marketing, explained: The aim of …

You’ve probably heard the expression that something is the Rolls-Royce of its category. We believe it tells a lot about what Rolls-Royce cars actually are – the highest possible standard of quality, luxury, and user experience. The latest addition to the RR family – the Dawn – is the ultimate …

BMW announced today in a press release that there will be a major change for the top management team in North America. Bernhard Kuhnt has just been appointed as CEO of BMW of North America effective March 1. He will be replacing Ludwig Willisch who is now moving on as …