BMW Technology

BMW knows and understands that the winter season can be a pain to your car’s tires. In order to not be stuck in your car during a snowy day, BMW offers winter tires for your car.  BMW engineers has specifically developed a winter tire package that is perfect for the …

The 2013 BMW Megacity vehicle is said to be the start of the next premium sub-brand of BMW which focuses of mobility and efficiency. BMW intends the Megacity vehicle to become the world leader in premium electric vehicles. Powered by a lithium-ion battery with 35 kWh of capacity placed below …

BMW will be using more aluminum in production to reduce vehicle weight. It is now a worldwide trend to  make cars lightweight because of its fuel efficiency benefits. Aside from being lighter than steel, aluminum can also be recycled — which makes this move by BMW sustainable. Frank Wienstroth, from …

BMW NA improved certain parts of the BMW X3 Sports Activity Vehicle before it goes on sale January of 2011. One of the most notable improvements were the cup holders. The previous BMW X3 did not have good cup holders, but in the new version, they made the cup holders …

BMW Manufacturing Vice President of Assembly Rich Morris explains how BMW provides world class manufacturing. He says their manufacturing is flexible, demand driven, and built with the customer in mind. This is the theme of their Spartanburg plant with BMW’s build-to-order system. [youtube]http://www.youtube.com/watch?v=maNVCYY-0Pk&feature=player_embedded[/youtube]