BMW Technology

BMW Welt Reopens with Digital Innovation and New Experiences

After extensive renovations, BMW Welt welcomes guests with a refreshed space and digital enhancements. The new era of BMW Welt promises an immersive brand experience, highlighted by an innovative app that transforms every visit into an interactive adventure. Photo from BMWGroup PressClub Global The BMW Welt app is set to …

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BMW V8 Thrills Remain as American Demand Keeps Them Alive

BMW is set to continue offering its iconic BMW V8 engine, thanks to strong demand in the United States and select markets. Even as the industry moves toward downsized powertrains, BMW has already phased out its V12 and V10 offerings. Yet, the V8 remains a favourite among enthusiasts who crave …

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Sustainability Shapes the Future of Car Interiors

Automakers increasingly embrace sustainable materials to craft more refined and eco-friendly car interiors. Once seen as a niche experiment, these materials have evolved into mainstream choices for major brands like BMW, Volkswagen, and Mazda. Today, sustainability in vehicle design is no longer an afterthought but a key consideration in shaping …

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BMW Electrifies Large SUVs while Keeping the CLAR Platform

BMW is taking a unique approach to electrifying its larger SUVs by retaining the CLAR platform rather than adopting the Neue Klasse architecture. While the latter is designed for an all-electric future, BMW has determined that modifying it for larger combustion-based models would be too costly and inefficient. Instead, upcoming …

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BMW X5 Hydrogen Model Debuts in 2028 with Toyota Tech

Add New Post The 2028 BMW X5 Hydrogen will headline the next-generation SUV lineup, marking BMW’s first production hydrogen fuel-cell vehicle developed alongside Toyota. Slated to debut as part of the revamped X5 family, this model offers an emissions-free alternative to traditional combustion engines and battery-electric variants, targeting drivers who …

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