Photos and Video – BMW 3 Series FLUIDUM designed by Andy Reiben

DyCom Group, a BMW dealership from Karlovy Vary, Czech Republic, wanted to bring together premium quality cars and quality original art. They commissioned Czech artist Andy Reiben, gave him a brand new BMW car and let him creatively transform it in a unique color picture as a visual artist. The end-product is dubbed “FLUIDUM”. It is based on the new F30 3 Series designed with painting pigments, fluorescent paints, and luminescent paints which make the car glow in the dark.

The visual artist gave his work the name “FLUIDUM” which expresses particular charm and charisma of a personality or a place. “It really is a strange feeling when you as a painter are standing in front of the hood of a beautiful black car and you are to make the first dot by the brush, which then will dance about the body to your notes and ideas and will turn everything in brilliant colour artwork,” says Reiben. “I love cars, speed and adrenaline.”

[youtube]http://www.youtube.com/watch?v=0qJSa-tJ_kc[/youtube]